Sony Pushes Full HD 1080 at Home Entertainment Expo 2006
By Chris Boylan
Sony kicked off the Home Entertainment Expo this year with a big push for what they called "Full HD 1080" - they want to educate and indoctrinate the world into the belief that the only True High Definition is FULL High Definition (1920 X 1080 pixel resolution, aka 1080i or 1080p). To this end, Sony is introducing a full line of 1080p-native resolution display devices, LCD flat panels in their "Bravia" line as well as SXRD-based rear-projection TVs.
Bravia LCD models will fall into three lines, ascending in price and performance, the "V Line," the "XBR2" line and the "XBR3" line. The line features six new models in 40- and 46-inch screen sizes and a 32-inch set. All of the new Bravia models 40 inches in screen size or larger offer native 1080p resolution and 1080p-enabled hdmi inputs. A 32-inch model will offer a 1366X768 screen resolution.
Sony announces their "Full HD 1080" campaign as our editor frantically takes notes on his Treo.
Sony's KDL-46XBR2 is in the middle of Son'y new Bravia line-up.
XBR3 models include the KDL-46XBR3 ($5300) and KDL-40XBR3 ($4300). The XBR2 BRAVIA models feature the same 1920 x 1080 screen resolution as the XBR3 models. However, these two models -- the 46-inch KDL-46XBR2 ($5,000) and 40-inch KDL-40XBR2 ($4,000) -- also include a removable silver bezel that can be replaced with one of five different colored bezels (red, white, blue, black and brown) for custom integration into any décor.
The XBR2 series of LCD flat panels can be customized with one of 5 different color bezels to surround the screen.
The XBR2 and XBR3 models all feature a built-in ATSC tuner. Rounding out the XBR2 line is the 32-inch KDL-V32XBR2 ($2500), featuring a 1366 x 768 screen resolution. The "V2500" series includes the 46-inch KDL-46V2500 ($4500) and 40-inch KDL-40V2500 ($3500). All of these new models are expected to ship in September.
The top-of-the-line KDL-46XBR3 from Sony.
In the SXRD rear projection family, 5 models were announced all with 1920X1080 pixel resolution and 1080p-compliant hdmi inputs. The new models range in screen size from 50 to 70 inches. The top of the line 70-inch KDS-R70XBR2 ($7800) and 60-inch KDS-R60XBR2 ($5300) each feature 3 .61-inch SXRD chips (one each for Red/Green/Blue) delivering more than 2 million native pixels (1920X1080 resolution). And in Sony's Cinema Black Pro mode, the sets deliver up to 10,000:1 contrast based on overall light levels of the original signal.
Big Picture Big Sound photographer and contributor Bob Kuzma goes in for the shot of those sexy new 1080p displays.
The new models are digital cable-ready with an integrated CableCARD™ slot and TV Guide® on screen program guide. Other features include two HDMI inputs with 1080p capability, front HDMI HDV camcorder connection, and a PC input. The XBR models feature side speakers, which are removable on the
KDS-R70XBR2 model (pictured below with speakers).
Sony's newest 70 inch RPTV, the KDS-R70XBR2 features 3 SXRD panels, one each for red, green and blue projection.
The more affordable A2000 line includes the 60-inch KDS-60A2000 ($4500), 55-inch KDS-55A2000 ($4000) and 50-inch KDS-50A2000 ($3500). These models also feature the WEGA Engine system and the same 0.61-inch SXRD chips found in the XBR line, as well as Cinema Black Pro mode. The line also offers two HDMI inputs with 1080p capability and a front component input for HDV camcorder and PC input. All models are scheduled for availability later this summer.
Sony's first BD player is now expected to ship in the late summer.
Sony Pictures' first round of BD titles didn't exactly blow me away.
Driving the 1080p bus, of course, the BDP-S1 Blu-ray Disc player ($999), scheduled for release late this summer. The BDP-S1 will offer 1080p hdmi output, as well as upconversion of existing DVDs to 1080p. It includes "Cinema-tuned" picture presets to optimize the picture for different ambient lighting conditions as well as user control of black level, hue and other picture settings. While the BDP-S1 is said to support "up to 8 channels of uncompressed digital audio," the analog outputs, like the current crop of Toshiba HD-DVD players, only offer 5.1-channels. The BDP-S1 is built like a tank, featuring a frame and beam construction as well as audiophile grade circuitry and parts.
However, as impressive as the specs of the player are, slightly less impressive was the slate of BD titles Sony will have available to support the BD launch. Movies such as "Hitch," "xXx State of the Union," "Ultraviolet" and "Stealth" aren't exactly at the top of my list for "cinematic gems of the early 21st Century." It's nice to see titles like "Fifth Element" on the list (long a reference DVD used by many a reviewer, including myself, for its excellent audio and video quality), as well as "House of Flying Daggers." But if Sony is going to make this format successful, it's going to need a lot more (and a lot better) films. The HD trailer of "Ultraviolet" they showed in their BD Home Theater exhibit was crystal clear both in the video and audio departments, but how about some films worth watching!?
To provide the switching and decoding capabilities, Sony is also introducing a new A/V receiver, the STR-DG1000 ($800, available August, 2006) with full 1080p HDMI switching, upconversion of SD and HD video sources to 1080p and support for up to 8 channels of uncompressed digital audio via hdmi. The DG1000 also includes Sony's DCAC (Digital Cinema Audio Calibration) feature, which automatically sets speaker levels, distance settings, and delay with the use of the supplied microphone.
Sony's new STR-DG1000 receiver will support full 1080p switching via HMDI as well as upconversion of 480i, 480p, 720i, 720p, and 1080i sources to 1080p via hdmi.
All in all, the Sony line-up was impressive. The BD player delay until "late Summer" was a bit of a downer, but if BD lives up to its potential, it will be quite an exciting format indeed.
Where to Buy:
Update (06/05/06): For those wondering about plasma, a Sony rep stated that they are getting out of the consumer plasma business, but will continue making plasmas in their pro line. Also, cableCARD support will only be offered in the RPTV line, not in the Bravia LCD line this year. Last thing - we've had some requests for a few more photos so feast your eyes on these:
Remotes for new Bravia line of LCD TVs - (left to right) - V series, XBR2 and XBR3
Sony XBR2 and XBR3 remotes - open.
Sony's KDL-40XBR2 - in red.
Sony KDL-46V2500
KDL-40XBR2 with silver bezel.
KDL-46XBR3 - alternate view.