One of the major gripes about 3D TV has been pretty consistent since its launch: So where the heck is all of the 3D content?
Well, if you've been waiting and wondering when more 3D content would be available, your patience is about to rewarded. Well, if you have one of LG's CINEMA 3D Smart TVs.
LG just announced the launch of 3D World, a new premium content service designed for use with CINEMA 3D Smart TVs in about 70 countries.
Born out of last year's 3D Zone Smart TV app, 3D World will open up a world of additional 3D content to viewers via a "card" on the TV's Home dashboard. From there, viewers can search for content across a variety of categories, such as entertainment, sports, documentary, kids, and lifestyle. There's no word on any specific content by title. In fact, LG hasn't said what or how much will be available at launch -- and at what cost. However, the company does plan to add more to its 3D selection in the future.
"3D World is a critical part of LG's long-term strategy which includes controlling more of the 3D ecosystem that CINEMA 3D owners experience," said Havis Kwon, president and CEO of LG Home Entertainment Company. "With the global roll-out of 3D World, LG is demonstrating its commitment to providing diverse, high quality 3D content."
LG says that 3D World will be offered as an app on 2011 and 2012 CINEMA 3D Smart TVs.
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